From the idea to the product A little piece of paper and a pencil have started some very successfull stories in history of industrial design. Below the original drawing of the VW bus from 1947. The Dutch VW importer of VW cars, Be Pon, developed this idea during a coffee break with the VW Boss. The result is well known, the VW Transporter or best known as the Bulli. Below the examples from the first idea, to the first model, up to the current model of 2013.