The green factor will become the major driver for the marketing department in their development of new products. Customers are becoming more swayed by the 'green factor' like waste management systems, renewable sources of materials etc. etc. but the bottom line remains, running costs- getting more bang for your buck. This will be found in the near term by finding ever smaller efficiencies from standard diesel engine systems, and diesel-electric propulsion coupled by the rapid advances currently being made in battery technology will become an industry standard- then the real push to accept hybrid propulsion technologies like solar/battery/fuel cells etc will come into play. The revolution of the 'mid-naughties' in terms of offering more efficient hull designs like axe-bow monohulls will continue, and tri-hulls may gather more interest due their success as economic and seaworthy commercial and military platforms. Flexible solar cells made from an alternative material to silicon, will be integrated into superstructures and decks- charging back into the yachts batteries they will make a significant impact in reducing demand on generators. Yachts looks that are already increasingly being ‘inspired’ by the more rapid advances from the automotive design industry will need to be more coupled to semi-custom design and engineered standard platforms reducing the indulgencies of design development costs associated with new yacht design.