Click for JetForums Click for Nordhavn Click for Fendertex Click for Ocean Alexander Click for Westport

part 2: Northern Marine 90' Yacht Capsizes Upon Launch...!

Discussion in 'Northern Marine Yacht' started by jaycee, May 29, 2014.

You need to be registered and signed in to view this content.
  1. PacBlue

    PacBlue Senior Member

    Joined:
    Jan 9, 2009
    Messages:
    1,915
    Location:
    Dana Point, Ca
    Like the name, not sure I would want the recent legacy associated with it, good time for a brand reset......
  2. olderboater

    olderboater Senior Member

    Joined:
    Sep 2, 2013
    Messages:
    5,765
    Location:
    Fort Lauderdale
    I argued that point with some of the new team. They love the styling and design but have, I believe, been shocked by the number of disgruntled former clients and their disgruntled acquaintances. Bad news travels so much faster than good. There are happy customers still pushing and defending but their boats were built 15-20 years ago and many ownerships ago, in different facilities, by different people. You can't capitalize on the long 15-20 year legacy without having to face the history of the last 15 years.

    Even had I wanted to build a similar boat, I never would have used the name. I feel like that was burying one's face in the sand.
  3. MountainGuy

    MountainGuy Member

    Joined:
    Mar 5, 2009
    Messages:
    110
    Location:
    Austria
    I checked the site, and the "Northern Marine 70 Expedition Yacht" proposed under "Current Offerings" looks very much like a Nordhavn 72, even the color scheme of the image...
  4. PacBlue

    PacBlue Senior Member

    Joined:
    Jan 9, 2009
    Messages:
    1,915
    Location:
    Dana Point, Ca
    Similar, kind of like a Ford F-150 and a Chevy S-1500.
  5. olderboater

    olderboater Senior Member

    Joined:
    Sep 2, 2013
    Messages:
    5,765
    Location:
    Fort Lauderdale
    No, more like a drawing of a boat vs a real one.