Will Post build on speculation ?

We've been this long with no first. Why do we think there ever will be one? If they were serious about it, they would have built a boat. If they aren't serious enough or can't afford to build one boat in advance then they're not in the business. They should do that and learn on their own boat. As to learning on someone else's boat, they'd be glad to I guess if someone were willing to pay enough and gamble on it.

In the one off custom world that 65 would take anywhere between 16 months to three years depending mainly on interior complexity. Production yards average around 3 months unless major changes are ordered (and accepted!).

I've had two new builds of semi-custom boats, pretty much production structures and basic equipment and customization of design so closer to production than custom. These would be similar to Viking. And as you might find with Viking, you might even purchase a boat that is already started into production. Ours both were already started by the builder so took 7 months and 10 months. The complete build process would have been about 9-10 months for a sub 100' and 12 months for 100'+. Meanwhile another builder I'm very familiar with would take closer to 2 years on the 100'. And because they have sold boats ahead of you, if you ordered a 100' from them today, you'd be talking 3 years.

Now if purchasing a true production boat new, it all is a matter of where that model stands in production and how many builds ahead of it are already sold.

Building a 65 footer on spec is a very big gamble for a company with no real following. Sometimes people buy yards to build their boat and then sell others, but to buy a yard with the intention of building boats for sale and then end up building a boat for yourself is costly.

If you can't afford to invest the cost of one boat in your business, then you can't afford to be in business. The reality is Post isn't in business today. They've never built, never sold, a single boat. Right now I'm just as much in the boat business as they are. Well, I take that back, they do have one thing I don't have-a website.

Agree, today it's very much a case of go big or go home, and big gets pretty huge. Maybe their experience is in boat building rather than finance as it needs to be today, Or worse, neither.

It's not even go big. Go big would be build two of each of the 8 boats in their line and inventory them in multiple locations. Building one or two boats is just not big. It's still tiny. Building one boat would cost them $3 million perhaps.

Only $3 million, eh? (I'd guess more like 1.5 but either way.... And if the 65 doesn't sell then the other 7 models in search of buyers. That's big by my standards, but it's not with business today. If they don't come in with 10 or 30 million in their back pocket someone else (their competition) will.
Maybe they want the property for condos, and until that's ironed out they'll sell boats if paid in advance. Otherwise they'll just await the bulldozers.

POST?????? How many years has it been now, and not one boat has been built? Someone serious would build at least a boat or two and have it in inventory.

Absolutely right. I too wonder what value the name actually has as opposed to the value of the business as just a marina or brokerage or the land for development.

Post was originally a NJ company. Worton Creek in Maryland is/was a going concern for many years, and bought the name and molds when Post went under. Rumor is they paid about $50K for what they got. No big investment, but they now have the name. The NJ real estate stayed in NJ.

Big difference between $50K and the million plus it would take to build a spec boat.

I think they picked it up with no real plan in mind because it was inexpensive and presents opportunities. I have always thought that one of those opportunities is providing service, info and parts to existing Post owners (we all tend to be a little eccentric about our Posts). Once they do well on that side of the business, maybe someone buys off a sketch. I do think if they built one 42, one of Post's most popular sizes, and did it well, they could develop the Post market again. A 42 cost far less than $1m to build. I'd build it and run it around to all the shows in the NE, maybe even Florida, to demonstrate that they can get the job done with the same fit and finish as the old Post. Worton, in my opinion, has to treat this as a new entry into the market and therefore has to show a tangible, quality product. On the other hand, if they don't want to actually build maybe there is a lot more value for Worton in that name and mold to flip to an actual builder? The asset definitely has potential

You're looking at it from the perspective of a boater and maybe especially as a Post owner, not as an investor. Would they set up a manufacturing operation to make the parts? (big money)? Is anybody selling 42' boats these days? Last I heard the only things selling were big boats and center consoles. Were I an investor, I'd be inclined to sell the name Post, and then develop the property. Maybe a marina, but more likely a high end housing development