Originally Posted by Kafue
We are a Community. Quite incredible when you think about it. What an achievement by you Carl, the moderators and all who populate and contribute to the community that is Yacht Forums.
The Internet has made the world a much smaller place and within that, many of us found our place. No matter the subject, forums provide a venue for people with a common interest.
Communities form a voice. Together, we are being heard. The yachting industry - steeped in tradition - has been slow to accept and understand social media, choosing to cling to antiquated paper relics of the past. I'm glad to say we are in the midst of a paradigm shift from print-to-web and the marine industry is finally embracing the future.
It's been a lot of hard work 'behind the screen'. We've had to educate an industry, earn their trust and deliver far more - for far less - than any media that has come before us. I’ve been presented with challenges that no other editor or publisher has ever faced; answering to your constituents live 24/7, not to mention the technical aspects of a forum administrator, coder, SEO specialist and an ill-equipped umpire when you guys play hardball.
On the subject of SEO, I’d like to share MY
Christmas present with our members. I’ve been tweaking YF
for years. Today, I’m excited to say a Google search for the singular words ‘yacht’ or ‘yachts’ puts YF
on the first page of results in the US. This is HUGE because we’ve done this with very few inbound, external links. It speaks volumes about our coding, our member’s content and the value of YF
in this sector.
For those that don’t know, YF
tops a Google search under every name brand yacht builder in the world. See the attached Google Rank Sheet for a breakdown of our position with specific keywords. Why is this important? Because if someone is searching the Internet for yachts, they are finding YachtForums and collectively, our whispers have become roars.
We’ve come a long way, but there is more work to be done. I'm proud to be part of this Digital Colony. Thank you for allowing Lars, Kevin and myself to make decisions that we believe are in the best interest of the community.
Happy Holidays to ALL!