Quote:
| Originally Posted by YachtForums
Another example is a magazine using a “forum service”, which means the magazine doesn’t actually host or maintain the forum. It’s in the best interest of the service (and the magazine) to make the forum look popular, so they found a way to make their particular “brand” of forums appear to be doing much better than other types of forum software, by using a "script multiplier for views". This should be illegal and hopefully legislation will be passed to prevent this type of deception. |
When activity stats of forums and web magazines seem to be "too good to be true", it is increasingly important for Forum Administrators/Moderators to ensure Total Transparency and Integrity in reporting actual forum activity statistics to those in need.
It's going to take a while for Legislation to be passed, making it illegal to use and publish "bloated" web statistics, and profiting from "willful intent" in misleading advertisers and the public in general. While they can get away with it for some time, this will ultimately "backfire" into the faces of the offenders, as Companies and Advertisers are increasingly becoming very meticulous in their Ad Placements and how they spend their Ad Money.
Hopefully, this thread will produce the Ripple Effect necessary to produce some REAL and EFFECTIVE changes in the way Forum/Website Statistics are reported.